If you haven’t implemented email marketing into your business and begun building your list, then it’s definitely time to get started. Building a list of contacts is the first, cheapest, and most important asset you can build for your business. I’m going to share my email platform evaluation with you to help you get started with the best service for you today!
AWeber has long been an industry standard for Internet marketers and it’s a worthy choice. It’s actually the PC Magazine 2016 winner for the Business Choice Award for Best Email Marketing Service. AWeber was founded in 1998 and serves more than 100,000 businesses with its plethora of email marketing tools. If you choose AWeber, you’ll find their tools simple to use and their customer service is second to none. Certainly a great service to get the job done, and you can try them free for 30 days with a trial.
Constant Contact is a full-service platform and then some. Not only do they make it simple to handle your email marketing endeavors, but they will also do it for you. If that’s not enough, you can likely find one of their partners near you who is trained and certified to help you get your campaigns off the ground. Since they are a popular platform, you’ll find plenty of ways to integrate them into your business platform and you can get started with their generous 60-day free trial.
MailChimp is another popular service with a ton of integration options. What it does really well is simplify the entire process with templates that are easy to customize and sign-up forms that…well, a chimpanzee could build. Simplicity is very important for beginners, but so it affordability. MailChimp is pretty much the only email marketing service to bring both to the table with their Forever Free plan. This allows you to build a list of up to 2,000 subscribers and send them 6 emails a month (for a total of 12,000) without paying a dime for the service. MailChimp is a little less robust than other services, but this is one of the ways they manage to stay simple and easy to use for a wide margin of users.
Campaigner is another offering that is friendly for newbies. However, you shouldn’t just choose a platform for that reason. One of the more notable things about Campaigner is their research into integrating Buy buttons into social campaigns. That seems like a pretty innovative company to me. Their knack for data and analytics spills over into their platform with some pretty hefty monitoring tools for your campaigns. Overall, Campaigner looks to be a decent new player in this realm and you can find out with a 30-day risk-free trial.
Get Response – Vick’s Pick
I’ve noticed a lot of marketers who’ve had trouble with other platforms use Get Response, but that’s not why it’s my top pick. Get Response simply gets the job done. Their service is reaching nearly 1 billion email recipients per month from the campaigns of more than 350,000 businesses worldwide, including mine. Their simple drag-and-drop design gives me the ability to create campaigns so stunning, you’ll think they were professionally designed. I just have no complaints with this service. I affiliate with them, and I use them exclusively to handle my lists and email campaigns flawlessly. That’s why Get Response is Vick’s Pick for this evaluation. Try them free for 30 days!
When it’s all said and done, it really doesn’t matter which service you choose, as long as you choose one and start building your list as soon as possible. Most, if not all, of these services will allow you to export your list in a CSV file. That way, you can upload your contacts to a different service later without leaving anyone behind. So, you have no excuse not to choose one and get started.
Let me know in the comments if you started building your list today. What service did you choose?